I'm Demarco Jones

A Creative Project Manager at GENERAL IDEA, based in Brooklyn.

New York University

New York, NY

Major: BA in Economics, Minor in English

GENERAL IDEA.

Account Manager/Project Lead, March 2022 - Present

General Idea is a brand design agency crafting aspiration. At my time here I've worked closely on and led projects arosss web design & development, brand strategy, product launches, events, and brand campaigns. Some clients include Moncler, ASH NYC, Roc Nation, Off-White and The Parent Company.

THE BOOK OF HOV

A collobration between The Brooklyn Public Library and Roc Nation in an immersive exhibition celebrating the life and career of JAY-Z.

Project Managment and Strategy Across: creative strategy, research, spatial curation, copywriting, website design & development, OOH, physical design, video production, artist commissions.

RESERVE PADEL

Helped Reserve Padel, an emerging sports brand, launch their logo and company as well as their first pop-up in Miami.

Project Managment and Strategy Across: Crative concept, logo design, web design, content strategy, pop-up event, physical packaging design.

ASH NYC

Worked with ASH NYC, a boutique hotel brand with now four hotels across the U.S on creating a new website.

Project Managment and Strategy Across: Crative concept, UX, web design, content strategy, web development, testing and launch.

OFF-WHITE

Worked with Off-White on launching 3D billboards for their new Out-of-Office shoe in New York, Hangzhou and Seoul.

Project Managment and Strategy Across: Crative concept, Social, OOH.

My Goodreads Profile.

Please reach out for any questions or if you'd like to connect.

demarcoajones@gmail.com